#52

Add social proof

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Hot Tip #52 is to add social proof.

Think of social proof as herd mentality. We tend to follow bigger herds vs. smaller herds. We are influenced by higher ratings vs. lower ratings. If everyone else is doing it, it must be the best and safest bet.

Strengthen your social proof by including:

⭐️ Customer Ratings
💬 Testimonials
🏆 Service Awards
✍️ Critic Reviews
🥇 Industry Rankings
🍏 Client Logos
📰 Press Features

What would you need to integrate into your Landing Page for your visitor to believe you are the obvious best choice?

Shoutout - A service that taps into your existing social proof online and turns it into an embeddable "Wall of Love" to embed in your Landing Pages.